B2B Sales Workshop

Part of the Venture Acceleration Program

This 4-hour Sales workshop focuses on all the core elements of a professional sales process. Whether you have prior sales experience, are brand new to sales, or are a startup founder looking to drive sales for your venture, this program can help you increase your sales results.

Provided through in-person instruction, you will learn best practices for sales across various Go-to-Market models including high-touch business-to-business sales, low-touch (product led) sales, and partner and channel-led sales.

We provide proven frameworks and best practices for helping to identify potential customers, customer discovery & qualification, sales presentations, negotiation and closing sales.

You will gain an understanding of Go-to-market strategies and how to align your product or service with the appropriate sales approach. We also provide guidelines and tips on how to overcome common objections and move your sales efforts forward.

Why Sales?

No matter what the industry, product or service, sales is the critical revenue driver for virtually any organization. Whether you work in a large or small enterprise or intend to start your own business as an entrepreneur, understanding the sales process is a critical component of success. Having a strong sales foundation is also important for other roles, such as marketing, customer success and product management, to understand what it takes to successfully bring a product or service to market in a competitive environment. Sales is a learned process that anyone can master, and it is typically one of the highest paid roles in most organizations.

Details:
Date: Monday, October 28, 2024
Time: 1:00 – 5:00 pm PST
Location: Fasken Vancouver (29th Floor)
Cost: $150 – General
$75 – NVBC program alumni
Free – Current NVBC accelerator clients 

Register here

Instructor:
Peter de Verteuil (MBA)

Peter has over 30 years of experience in Sales and Marketing management, Business Development, Corporate Strategy and Communications. Peter has held leadership positions in dynamic high-growth environments as well as large multinational organizations and has navigated change management through a number of corporate acquisitions. In roles of VP of Sales and VP of Strategy at SAP, Peter managed highly successful sales teams, and helped drive GTM Strategy & Planning for one of SAP’s leading growth divisions.While VP of Marketing for Future Shop, Marketing Magazine named Peter one of Canada’s most influential marketers. Today Peter provides professional Business Development, Strategy, Sales, Marketing and Media consulting and advisory services to a wide spectrum of organizations, from start-ups to large enterprises.Peter holds an MBA from Simon Fraser University in Vancouver, and is an Executive in Residence with New Ventures BC.

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